OHARA INC.

Value Creation Model

The OHARA Group’s “value creation model” is an initiative to realize its brand slogan, “The Future Made Clear.” By putting the value creation model into practice, we will fulfill our mission of realizing the society and the future that OHARA desires.

OHARA Group’s Value Creation Model

The initiative to realize our brand slogan is the value creation model. Creating outstanding materials by combining the core organizational capabilities and the core processes that are the source of value creation for the OHARA Group, and engaging in value co-creation through collaboration among customers, processing manufacturers, and OHARA will contribute to our customers’ ability to succeed (= solving social issues). These activities are the basis for the OHARA Group’s value creation and the foundations for establishing a competitive advantage.

• Create outstanding materials that exceed expectations by pursuing the possibilities of new materials with core organizational capabilities and core processes, and open up the future through value co-creation with customers and processing manufacturers
• Embody this to contribute to elevating lifestyles and cultures, advancing new frontiers, and improving the global environment by addressing social issues.

We believe that OHARA’s mission is to solve social issues, increase value creativity, and realize the society and the future that OHARA desires by putting this value creation model into practice.

Source of Value Creation

◆OHARA’s Core Organizational Capabilities

OHARA’s “core organizational capabilities” are the source of value creation that supports the sustainable growth of the OHARA Group. The company leverages these organizational capabilities to meet the needs for new material development, and will continue to refine the processes for creating new technologies, thereby promoting business growth.

◆OHARA’s Core Processes

OHARA’s “core processes” refers to a series of processes that connect our customers with OHARA’s core organizational capabilities to swiftly provide OHARA’s products and services. By means of these processes, we provide our customers with the optimal materials to solve their technological challenges.

◆Value Co-creation

Value co-creation refers to activities whereby we provide outstanding materials by combining OHARA’s core organizational capabilities and core processes, and have customers, processing manufacturers, and OHARA work together to create value. We will respond to the needs of the times by developing our business with an understanding of the entire supply chain, including where and how materials are processed and for what devices they are provided. Through value co-creation we will accelerate our development activities and continuously achieve timely product releases in order to further establish competitive advantage.

◆Organizational Culture That Proactively Takes on New Challenges

Today, the economic environment and technology are changing at an accelerating pace, making it increasingly difficult to foresee the future. Under our Long-Term Vision 2035, we aim to be a company that can change and take on challenges proactively and take swift actions rather than lagging behind changes, and remain a company that continues to be needed in the future.
The OHARA AWARD, which we launched in FY 2022, is an award system aimed at encouraging activities that take on challenges, and accelerating initiatives towards realizing the Long-Term Vision 2035. Employees who take on challenging activities in their daily work apply for the award themselves, and outstanding activities are recognized from among them.
Furthermore, OHARA’s personnel evaluation system has been revised as of FY 2024. We have established a Management by Challenge Objectives System to assesses employees in terms of how they show initiative and challenge themselves.
As we look toward the 100th anniversary of our founding and beyond, we will promote activities to “initiate a continuous cycle of challenge,” which is part of the OHARA Group’s culture, in our aim for sustainable growth.

OHARA’s Six Types of Capital

The OHARA Group will implement its Value Creation Model to realize further corporate value creation, driven by the core organizational capabilities and core processes that are the Group’s strengths, as well as by its six types of capital: financial capital, social capital, natural capital, manufacturing capital, intellectual capital, and human capital.